Nordic Design
The Pale Tribe creates Nordic graphic design, interior design, visual identity and weaves 1000 years of Nordic tradition together with cutting-edge modernity.
We can make your business reflect its Nordic origins.
Scandinavian Touch
Functionality is always the first priority in Nordic design, and the decor is often the material itself. We keep it simple, with layers of experience – the longer you stare, the more clever details you’ll discover.
We have been doing this successfully for over a thousand years – and if it’s not broken, there is no reason to change it.
Nordic Simplicity
New technology, new rules, and new details complicate things. We keep it simple, encapsulating all new requirements in a design that is still pure and elegant.
1000 Years of Inspiration
We have a number of rich cultural traditions to draw on in the Nordic region, with Sámi, Inuit, Finns and Vikings as contributors, and at the same time we are world leading in most technical and design areas.
Nordic Modern
We create solutions that are distinctly Nordic and distinctly modern. With superior knowledge of Nordic design traditions and uncompromising innovation, we create solutions that become a circle in time. Loki is in the details.
In addition to dozens of websites, The Pale Tribe has created exhibitions, store interiors, book designs, and much more – always with the aim of bringing out the Nordic expression. Sometimes it’s just a single detail we are asked to design or adapt, with the same specific purpose.
So if you were wondering who made the Imagine Modern Vikings exhibition in the pedestrian street in Copenhagen, look no further.
The Pale Statement
The Nordic cultural heritage gives us a special look – something we easily recognize in each other and in our things.
Something you can’t go wrong with.
We have borrowed – or quite frankly stolen – inspiration, details, people, thoughts, methods and tools from virtually the entire world, but always made it Nordic as soon as it arrived on our shores.
We have stripped away redundant details, used slightly better materials, improved a thing here and there, simplified and streamlined.
And made it Nordic.
In this way, we have imported the most incredible things. The gene for blond hair, for example, is not Nordic at all. Or WAS not Nordic at all. It is now. Like so much else.
The Pale Tribe
Can be found on a horse farm in Amager, Denmark.
The easy way to make the first contact is to call +45 31 50 20 15 or send an email to info@paletribe.com – entirely non-binding.
Sometimes we can be found in a Viking ship in Roskilde fjord, and if you want to know more about the Viking heritage, visit vikingr.site or modernvikings.dk.
For Sámi heritage visit mytoman.dk/samere.
The Pale Tribe is owned by Mytoman.
